Cellar Master Tour 2017: stop in India
Our renowned Cellar Master and LOUIS XIII's perfect ambassador, Baptiste Loiseau, has been on the move: this past summer, he visited some of our most exciting markets, at each stop meeting with media and our favoured clients, hosting presentations, tastings, lunches and dinners and offering a true LOUIS XIII experience.
India saw Baptiste meeting enthusiastic media and dedicated customers in three great cities: Delhi, Mumbai and Bangalore. More than 30 media and 100 clients exalted in the LOUIS XIII experience and media coverage was both plentiful and enthusiastic with feature stories in Black Book and The Hindu, among many others. Numerous top social media influencers attended the LOUIS XIII events – lunches and dinners at each city's best restaurants - spreading word of their experience and their appreciation of the brand across many platforms.The highlights in Delhi, were a lunch for top customers at Megu, The Leela Palace, and a sumptuous dinner at Amaranta, Oberoi.And in Mumbai, a dinner for appreciative customers at the Marine Drive home of socialites Venna and Nari Dalamal.